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Insights and perspective

I regularly share insights on AI, strategy and the choices organisations need to make now to stay relevant.

Illustration for: AI and recent data: why the search engine determines everything
May 13, 2026 · 9 min read

AI and recent data: why the search engine determines everything

Twelve out of thirteen AI models cited the deductible with the wrong year. One got it right: Gemini. Not because it's smarter, but because it has a better information stream. And that stream is called Google Search.

Illustration for: What the Eurovision Song Contest teaches us about the biggest mistake you make with AI
May 11, 2026 · 7 min read

What the Eurovision Song Contest teaches us about the biggest mistake you make with AI

I build applications without a developer background. And every time a session runs long enough, something gets lost in the middle. Not through carelessness. Through architecture. The same effect that hits 160 million Eurovision viewers every year.

Illustration for: The EU AI Act delay didn't happen. And that's not even your biggest problem.
May 4, 2026 · 8 min read

The EU AI Act delay didn't happen. And that's not even your biggest problem.

The EU AI Act delay failed on 28 April. But the real risk is that most executives don't even know the law exists. Those who take stock now, set up governance and meet AI literacy requirements aren't building a checklist — they're building capability.

Illustration for: ChatGPT refuses fake receipts. Codex (same company) makes them anyway.
May 3, 2026 · 6 min read

ChatGPT refuses fake receipts. Codex (same company) makes them anyway.

A year after my fake-receipt test, I ran the same prompt past ChatGPT, Codex and Gemini again. One company, two faces, and a new kind of AI safety you couldn't see a year ago.

Illustration for: Shadow AI: why blocking no longer keeps you in control
April 28, 2026 · 8 min read

Shadow AI: why blocking no longer keeps you in control

Shadow AI is exploding: 49% of employees use AI without permission and even leadership looks the other way. Blocking no longer works — this approach does.

Illustration for: The invisible store: how AI agents are turning online retail upside down
March 28, 2026 · 8 min read

The invisible store: how AI agents are turning online retail upside down

Agentic commerce shifts the e-commerce battle from visibility to selection. What Google's UCP, ChatGPT shopping research and Bol's Billie mean for your webshop.

Illustration for: AI Training Obligation 2026: Your Organization Must Act Now
March 27, 2026 · 5 min read

AI Training Obligation 2026: Your Organization Must Act Now

Article 4 of the EU AI Act mandates AI literacy training for every organization that uses AI. Enforcement by national regulators starts in August 2026.

Illustration for: Dark Patterns Ban and Mandatory Cancel Button: June 19, 2026
March 25, 2026 · 13 min read

Dark Patterns Ban and Mandatory Cancel Button: June 19, 2026

The dark patterns ban takes effect on June 19, 2026 with a mandatory cancel button for financial services websites. What does EU Directive 2023/2673 mean for your business?

Illustration for: OpenClaw Strategy: The Wake-Up Call Every CEO Needs Now
March 24, 2026 · 18 min read

OpenClaw Strategy: The Wake-Up Call Every CEO Needs Now

What's your OpenClaw strategy? Jensen Huang posed this question at GTC 2026. Companies without an AI agent strategy risk repeating the fatal mistakes of businesses that missed the internet wave.

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