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Practice & Innovation

Field reports on AI experiments, innovation, insurance, search technology and day-to-day execution.

Illustration for: AI and recent data: why the search engine determines everything
May 13, 2026 · 9 min read

AI and recent data: why the search engine determines everything

Twelve out of thirteen AI models cited the deductible with the wrong year. One got it right: Gemini. Not because it's smarter, but because it has a better information stream. And that stream is called Google Search.

Illustration for: What the Eurovision Song Contest teaches us about the biggest mistake you make with AI
May 11, 2026 · 7 min read

What the Eurovision Song Contest teaches us about the biggest mistake you make with AI

I build applications without a developer background. And every time a session runs long enough, something gets lost in the middle. Not through carelessness. Through architecture. The same effect that hits 160 million Eurovision viewers every year.

Illustration for: ChatGPT refuses fake receipts. Codex (same company) makes them anyway.
May 3, 2026 · 6 min read

ChatGPT refuses fake receipts. Codex (same company) makes them anyway.

A year after my fake-receipt test, I ran the same prompt past ChatGPT, Codex and Gemini again. One company, two faces, and a new kind of AI safety you couldn't see a year ago.

Illustration for: The invisible store: how AI agents are turning online retail upside down
March 28, 2026 · 8 min read

The invisible store: how AI agents are turning online retail upside down

Agentic commerce shifts the e-commerce battle from visibility to selection. What Google's UCP, ChatGPT shopping research and Bol's Billie mean for your webshop.

Illustration for: Dark Patterns Ban and Mandatory Cancel Button: June 19, 2026
March 25, 2026 · 13 min read

Dark Patterns Ban and Mandatory Cancel Button: June 19, 2026

The dark patterns ban takes effect on June 19, 2026 with a mandatory cancel button for financial services websites. What does EU Directive 2023/2673 mean for your business?

Illustration for: OpenClaw Strategy: The Wake-Up Call Every CEO Needs Now
March 24, 2026 · 18 min read

OpenClaw Strategy: The Wake-Up Call Every CEO Needs Now

What's your OpenClaw strategy? Jensen Huang posed this question at GTC 2026. Companies without an AI agent strategy risk repeating the fatal mistakes of businesses that missed the internet wave.

Illustration for: AI Skills Are the New Phishing — Here's How to Protect Yourself
March 23, 2026 · 8 min read

AI Skills Are the New Phishing — Here's How to Protect Yourself

AI skills are small pieces of software that enable your AI assistant to act rather than merely talk — and they represent a serious security risk. Three documented incidents, one practical solution: have Claude build the skill itself.

Illustration for: Software on Demand: You Ask, It Exists
March 19, 2026 · 6 min read

Software on Demand: You Ask, It Exists

At Friends of Search, Frederick Vallaeys showed how his team sends the same prompt to four AI agents simultaneously and picks the best output. This is not workflow optimisation — this is a fundamentally different way of building software. What does Software on Demand mean for your work?

Illustration for: Autoresearch: the end of A/B-testing as we know it
March 18, 2026 · 11 min read

Autoresearch: the end of A/B-testing as we know it

On March 6, 2026, Andrej Karpathy published a 630-line Python script. Within a week it had 30,000 stars. It's called autoresearch — and it changes everything we thought we knew about optimisation.

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